For many entrepreneurs, that last one is perhaps the most puzzling question out there. It seems that even now, after years of the internet and search engines being a standard part of daily life, the mysteries regarding SEO are just a mired in secrecy as they ever were.
With all the noise out there about SEO, how are you supposed to be anything other than confused? Read three different articles on the topic, and you’ll get five different opinions about the right strategies to employ at the minimum. Is it any wonder that many entrepreneurs just throw their hands up and decide to abandon the whole idea? Of course not, and you might even count yourself among them.
The thing is, though, that there are still big gains to be made from implementing even simple SEO strategies into your playbook. Search engines aren’t going anywhere, they’re just evolving, so if you can adapt with the times, you can shoot your business to the top of the pile in a hurry and reap the benefits.
Think of it this way, if you don’t hop on it, a competitor will. They’ll have an opportunity to edge you out if you don’t strike while the iron is hot. Don’t take my word for it, though, take a look at the top 14 reasons why SEO is still the best marketing investment you can make and develop your own opinion based on the facts.
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