Our local SEO solutions also emphasize link building, another critical factor that major search engines employ to rank your business. If you're not familiar with link building, it refers to the process of adding locally relevant links on your company website.
Once we build your site with relevant links, you'll see increased website traffic and rank higher within local searches. However, as with most aspects of search engine optimization, link building takes careful work, research, and a splash of creativity.
Here at AIM, we know just what it takes to build effective linking for your local business. Here's how we'll do it:
While that was just a quick overview of our methods, we use a combination of several different tactics to boost your online presence in the local rankings. For example, backlinking is another vital part of building a local SEO strategy.
Backlinking is when a website includes an on-page link that leads back to your website, providing mutual benefits for both pages. The presence of backlinks on your website is one of the local SEO ranking factors that search engines use to determine the relevance of your website to specific search queries.
When a search engine evaluates your website to determine its order in the local search rankings, it considers backlinks as a form of "positive reviews" about your site. Therefore, the more you have, the higher your site will rank. Backlinks are a way for search engines to vouch if your site has relevant, useful content and not just a bunch of keywords stuffed on a page.
On-page SEO is another significant part of the local SEO strategies that we offer. Essentially, on-page SEO refers to website optimization aspects that you can control:
In contrast, off-page SEO includes factors outside your control that impact website traffic and search ranking, like whether other websites contain backlinks to your page.
You might think that on-page local SEO optimization sounds easy, but in reality, there's no one-size-fits-all solution. It takes hard work and extensive research to develop local digital marketing tactics that will produce tangible results.
Does any of what we just listed sound like it would benefit your business? We thought so! Fortunately, all it takes is a phone call to us at AIM, the local SEO experts.
By using our local SEO services at Alameda Internet Marketing, you can take advantage of all those benefits and more.
Call us today toll-free at (877) 496-5535 to schedule your free initial consultation.
Any professional service provider operating on a local scale will benefit considerably from using a local SEO strategy, including:
We could keep going, but you get the idea. If your business generates revenue by providing a specific service to the local community, hiring a local SEO provider isn't just a good idea - it's critical to your continued success.
Law firms are another type of business that should use local SEO as part of their digital marketing strategy. For the most part, people who need legal expertise will search for a law firm in their general region, especially since every state has different licensing requirements.
As such, local SEO services are essential for law offices to generate qualified leads and convert customers. Law firms also require delicate reputation management, which is another digital marketing service we provide here at Alameda Internet Marketing.
Do you own a real estate agency? If so, it's time to consider hiring a local SEO provider to handle your digital marketing strategy. Even if you're a large real estate company with a strong community presence, using our local SEO services can give your business the edge it needs to push past the competition.
In fact, the path to success for real estate agencies starts with building an effective local search strategy to target your specific market and region. Typically, that includes using long-tail keywords for every city, town, and neighborhood in your area.
If you're in real estate, our team can help. We'll build you a custom strategy using local search engine optimization and other digital marketing techniques to ensure long-term success for your agency.